Editorial Values

The core editorial values of The Press Association can be summed up in three words: fast, fair and accurate. All are equally important: The Press Association does not sacrifice accuracy or balance for the sake of speed.

These are the guiding principles for everything The Press Association reports, photographs, writes or broadcasts and they underpin the agency’s reputation for journalistic integrity.

As The Press Association’s official history says: “Throughout the media industry, the PA has a reputation for speed, accuracy, fairness and flexibility. It does not have any political views. It writes no opinionated editorials - or editorials of any kind whatsoever. It does not campaign or crusade. It simply gathers the news and the pictures and distributes them as fast as modern communications systems will allow.”

Everyday, The Press Association helps set the news agenda - influencing what appears each day in newspapers and broadcast media across the country and around the world.

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